Creative Critical Reflection

1. how does your product use or challenge conventions and how does it present social groups or issues?

·        When challenging the conventions of our film we used the flash back method of showing what happened that night then earlier in the day. We did this by within the first few minutes we showed the after math of the old couple’s party of the trashed pool area with the husband pasted out in the pool. Then it jumps to the morning of the old couple moving in.2.

·        The social class our film represents is the average working family with kids. This family has two average parents were the husband works and the mom stays home with their three kids. While we also have an older couple that represents the older generation that is trying to me hip and tech savvy with the growing generation

2.How does your product engage with audiences and how would it be distributed as a real media text?

·        Our product engages the audience with laughs and related relationships to the characters. When breaking down our film we have an elderly couple and a younger couple. As generations grow the older couples still want to be “hip” with today’s society a technology. There philosophy is that age is just a number and if you still have a good hip you still can bust a move. People can relate to this couple since we have grandparents everywhere trying to fit in with society like they are. With our young couple with kids they still want to have fun but they know that their party days are over since their kids are their priority now. When their old neighbors kept the kids up because of their loud music they were excited to see and older couple moving in. People can relate to this issue everywhere because we all have had that one annoying neighbor that is nocturnal. This film we wanted to make as a comedy to get people to laugh. Everyone has busy stressful life’s so when you go to the movies or watch a film from your TV you want to view a film that will let you forget about your day. That is what we strived for with our film.

·        When it comes to distributing the film as real media text we wanted to go the trailers and social media route. In this day and age, we as humans are constantly on technology whether is it your smart phone to your T.V. When people are watching a show anywhere there are always commercials that play. We can release two trailers that grab the views attention to go to the movies and watch it or even rent the movie once it comes out on Demand or even a streaming site like Netflix or Hulu. Another technique would be hitting up social media. Every young teen to adult has some form of social media, so if you have our actors share the progress of the film or tweets about the film it can engage people’s interest to come watch the film.

3. How did your production skills developed throughout this product?

·        In all honestly, I am not a pretty tech savvy person. I know a little bit about word documents or PowerPoints but nothing compared to the technology we had to enquire throughout the year to make a film. When recording the film, I learned that the best way to get different angles was to shoot the same event multiple times and shoot it in different ways to have a variety of options when editing the film. I learned how to work a drone for the opening shots of the film. I had a little crash course from my 12-year-old cousin on how to control the drone and receive the footage onto my phone through Bluetooth. I had to have multiple takes of the drone footage until I could get the drone to fly sideways without constant movement. One point I learned was to not fly the drown on a very windy day. The biggest production skill I developed was using Adobe Premier Pro. When first opening the application I looked at the screen in utter confusion. Later after streaming multiple YouTube videos and the help from my adviser, I was able to figure out the basics about the program.

4. How did you integrate technologies- software, hardware and online- in this product?

Doing the research to figure out what film category our group wanted to do, we used laptops to perform the research on. When researching a category, our group gravitated towards comedy. What pulled us towards a comedy was we wanted to make people laugh and make them forget their bad or stressful day they might have been having.

An online website where we started our blog post process to have a timeline for the making of our video was Goggle Blogger. This website I used to keep a ‘diary’ of my progress with the film. I use this to demonstrate what my thought process with the film and any accomplishments I wanted to achieve with the opening to the film.

When producing my film, we used multiple technologies to form the best quality over our film. When it comes to cameras we used two types, from your traditional video camera and a drone. When working with the video camera it was your normal HD footage coming from Cannon rebel T3I. While on the drone you had to set the resolution to get the higher quality picture. It was hard to operate in the air and get steady footage so it took us multiple times to accomplish what we wanted.

Once all the footage was shot we downloaded it onto the school lab tops which had a program called Adobe Premier Pro. This application is a video editing program where you can download your footage and put the videos together with edits to form the opening to our film.

Every quarter we would post your groups rough draft of our film on YouTube and get feedback from our peers on what should be fixed or what is good.